FAQ — Frequently Asked Questions

Question 1

How does the AI know about my products?

Accepted Answer

Our Product Catalog Sync connects directly to your Shopify store and automatically pulls in your entire product catalog — including names, descriptions, variants, prices, and availability. Every time you update a product in Shopify, your AI chat updates automatically too. No manual work needed.

Question 2

What kind of questions can the AI actually answer?

Accepted Answer

Your AI can answer questions about your products, sizes, availability, pricing, shipping times, return policy, order status, and anything else you add to your knowledge base. If the information exists in your store or your FAQs, your AI knows it and can answer instantly.

Question 3

Can the AI handle "Where is my order?" questions?

Accepted Answer

Yes — and this is one of its most powerful features. Order Status Tracking connects directly to Shopify's order data in real time. When a shopper asks about their order, the AI looks it up instantly and gives them a precise, accurate update — without you doing a single thing.

Question 4

What if a customer asks something the AI does not know?

Accepted Answer

If a question falls outside what the AI knows, it will let the customer know gracefully and guide them to reach out to you directly. You stay in control of every edge case, while the AI handles the overwhelming majority of questions automatically.

Question 5

Will the chat widget match my store's branding?

Accepted Answer

Absolutely. Chat Appearance lets you fully customize the widget — colors, fonts, logo, position on the page, and even the tone of responses — so it feels like a natural part of your store. No code required.

Question 6

Can I control how the AI sounds when it talks to my customers?

Accepted Answer

Yes. You can set the tone and personality of your AI chat to match your brand voice — whether that is warm and friendly, professional and concise, or fun and playful. Your customers will feel like they are talking to your brand, not a generic robot.

Question 7

What kind of insights will I get from Chat Analytics & Analysis?

Accepted Answer

Your dashboard shows what questions shoppers ask most, which topics come up repeatedly, how many chats are handled automatically, and where customers might be dropping off. It is like a window into what your shoppers are thinking — so you can make smarter decisions about your store, products, and marketing.

Question 8

Do I need to check the analytics dashboard every day?

Accepted Answer

No. The dashboard is there when you want it, not something you need to babysit. Many store owners check it once a week to spot trends and improve their knowledge base — but it will never demand your attention the way your inbox does today.

Question 9

Is there a free plan or trial?

Accepted Answer

Yes. You can install and try Appifire AI Chat completely free — 500 AI replies per month, no credit card required. See it working on your real store, with your real products, before you decide to upgrade.

Question 10

What happens if I am not happy with it?

Accepted Answer

You are never locked in. Cancel anytime, no questions asked. We are confident that once you see your AI handling customer questions on autopilot, you will wonder how you ran your store without it — but the choice is always yours.

Question 11

Is it worth the cost for a small store like mine?

Accepted Answer

If your AI chat converts even one or two extra sales per month that you would have lost to an unanswered question, it has already paid for itself. The hours you save every week on repetitive messages are time you can reinvest in growing your store.

Question 12

Is my store data safe?

Accepted Answer

Absolutely. We take data security seriously. Your store data is encrypted, never sold to third parties, and used solely to power your AI chat. We comply with Shopify's data and privacy requirements.

Question 13

Will this slow down my store?

Accepted Answer

No. The chat widget is lightweight and loads without impacting your store's speed or performance. Shoppers will not notice a difference — except that they now get instant answers.

Question 14

Does it work with my existing Shopify theme?

Accepted Answer

Yes. Appifire AI Chat works with all standard Shopify themes and most custom themes. The widget sits as an overlay on your store and does not interfere with your existing design or layout.

Question 15

What is Appifire AI Chat?

Accepted Answer

Appifire AI Chat is an AI-powered chat widget for your Shopify store. It uses your store's real data (products, FAQs, orders) to answer questions about products, sizing, policies, and order status — so customers get instant answers and you get fewer support tickets.

Question 16

How much does Appifire cost?

Accepted Answer

The free plan includes 500 AI replies per month at no cost. The paid plan is $20/month and includes more replies plus monthly AI credits. You can also buy extra AI credit packs when you need them.

Question 17

Can I try Appifire before committing?

Accepted Answer

Yes. You can start with the free plan (500 AI replies per month, no credit card). Install from the Shopify App Store, add the widget, and try it with real traffic.

Question 18

What is included in the free plan?

Accepted Answer

Free includes: full domain knowledge (products, services, orders), order status and tracking in chat, the chat widget on your store, 500 AI replies per month (resets each month), and the ability to buy extra credits. No credit card required.

Question 19

Do I need a credit card for the free plan?

Accepted Answer

No. You can sign up and use the free plan without entering a credit card.

Question 20

How is Appifire different from other chatbots?

Accepted Answer

Unlike scripted or generic chatbots, Appifire is grounded in your store's data. It doesn't rely on pre-written scripts; it uses your catalog, order data, and content to give accurate, relevant answers. It can also check order status and tracking in the same chat.

Question 21

Do I need to write scripts or FAQs for the bot?

Accepted Answer

No. Appifire learns from your existing store data — products, collections, pages, and order information. You can add or refine content (e.g. FAQ pages) to improve answers, but you don't have to write bot scripts.

Question 22

How do I install Appifire on my Shopify store?

Accepted Answer

Install the app from the Shopify App Store. Open your Shopify Admin, go to Apps, search for "Appifire," and click Install. Follow the prompts to connect your store.

Question 23

What does the $20/month paid plan include?

Accepted Answer

The paid plan includes everything in Free plus a higher included reply allowance and free AI credits each month (e.g. $5 in credits). Exact details are in the app's pricing page.

Question 24

What happens when I use up my 500 free replies?

Accepted Answer

When you hit the monthly limit, the chat can stop answering with AI until the next reset, or you can upgrade to the paid plan or buy an AI credit pack to continue.

Question 25

Are there any hidden fees?

Accepted Answer

Pricing is based on your plan and optional credit packs. There are no hidden fees; you're only charged for the plan and any credits you choose to buy.

Question 26

Is there a long-term contract?

Accepted Answer

No. You can cancel anytime. There's no multi-year or mandatory long-term commitment.

Question 27

Do I need a developer to install Appifire?

Accepted Answer

No. Installation is done through the Shopify App Store and the app's setup flow. You can add the chat widget and configure basics without a developer.

Question 28

How long does setup take?

Accepted Answer

Most merchants can install the app, connect their store, and have the widget live in a few minutes. Fine-tuning (e.g. branding, placement) can take a bit longer.

Question 29

Why not use Shopify's built-in chat?

Accepted Answer

Shopify doesn't offer a built-in AI chat that knows your products and orders. Appifire adds that: one widget that answers product and order questions from your data.

Question 30

What counts as an "AI reply"?

Accepted Answer

An AI reply is one response generated by Appifire's AI in the chat (e.g. one answer to a customer message). Usage is typically counted per AI-generated message.

Question 31

Can I buy more replies without upgrading to paid?

Accepted Answer

One-time AI credit packs are available on the paid plan ($20/mo). On Free, upgrade to paid or wait for your monthly reply allowance to reset.

Question 32

Will it make up product information?

Accepted Answer

Appifire is designed to ground answers in your store data. It should not invent product details; if something isn't in your data, it should say so or point to your team.

Question 33

Does Appifire have access to my orders?

Accepted Answer

Yes, with your consent. It needs order access to answer "Where's my order?" and provide tracking and status. Only the data needed for those features is used.

Question 34

Is order data secure?

Accepted Answer

Appifire uses your store's data in line with Shopify's app policies and only for providing the service. Data is transmitted and stored according to our privacy and security practices (see our privacy policy and app listing).

Question 35

Do you sell my or my customers' data?

Accepted Answer

No. We don't sell your store data or your customers' personal data.

Question 36

What happens if I exceed my AI reply limit?

Accepted Answer

Once you've used your monthly replies (e.g. 500 on free), the chat may stop generating new AI replies until the next month or until you add credits/upgrade. Exact behavior is in the app's usage or billing section.

Question 37

Can I get more than 500 free replies?

Accepted Answer

The free plan includes 500 replies per month. To get more without paying a subscription, you can buy AI credit packs. For a higher included allowance, upgrade to the paid plan.

Question 38

What if I need thousands of replies per month?

Accepted Answer

Upgrade to the paid plan and/or buy AI credit packs. For very high volume, check if the app offers higher tiers or custom pricing.

Question 39

Is there a minimum commitment?

Accepted Answer

No. You can use the free plan or pay month-to-month and cancel anytime without a minimum term.

Question 40

How do I see my usage?

Accepted Answer

Usage is typically shown in the Appifire dashboard or in Shopify under the app's billing/usage section. You can see how many AI replies you've used in the current period.

Question 41

When does my monthly reply count reset?

Accepted Answer

The free (and paid) reply allowance usually resets on your billing cycle (e.g. monthly from signup or from your plan date). The app or billing page will show the reset date.

Question 42

Does it know my product inventory/stock?

Accepted Answer

If your store exposes inventory to the app (via Shopify APIs), the AI can use that to answer "Is this in stock?" or "Do you have size M?". Availability depends on your Shopify inventory setup.

Question 43

Can customers get tracking links in the chat?

Accepted Answer

Yes. When tracking is available in your order data, Appifire can surface tracking numbers and/or links in the chat.

Question 44

What about sizing and fit questions?

Accepted Answer

It answers using the content you provide — e.g. size guides, product descriptions, or FAQ. Adding a size guide (page or per product) improves those answers.

Question 45

Does it use my FAQ page?

Accepted Answer

If the app is configured to use your store's pages (including FAQ), it can use that content to answer policy and general questions in line with your site.

Question 46

Where does the chat appear on my store?

Accepted Answer

The chat appears as a widget (usually in a corner of your site) that visitors can open to ask questions. You control placement and appearance in the Appifire settings in Shopify Admin.

Question 47

Does the widget work on mobile?

Accepted Answer

Yes. The chat widget is designed to work on desktop and mobile so customers can get help on any device.

Question 48

Where do I configure the chat widget?

Accepted Answer

Configure the widget in Shopify Admin under the Appifire app: appearance, position, colors, and which pages to show it on.

Question 49

Can I show the chat only on certain pages?

Accepted Answer

Yes. In the app settings you can choose where the widget appears (e.g. all pages, only product/checkout, or exclude specific URLs).

Question 50

What Shopify data does Appifire use?

Accepted Answer

Appifire uses product and collection data, order information (for status and tracking), and store content (e.g. pages, FAQs) to answer questions. It connects via Shopify's APIs with the permissions you approve.

Question 51

How does the bot know a customer's order?

Accepted Answer

The customer is usually identified by email or order number in the conversation. The app looks up that order in your store's order data (with appropriate security and privacy).

Question 52

Does it work with all shipping carriers?

Accepted Answer

Order status and tracking work with the carriers and tracking info that Shopify has for each order. Carrier-specific tracking links depend on what your store and Shopify provide.

Question 53

Can the bot process returns or refunds?

Accepted Answer

Typically the bot informs customers about your return/refund policy and how to start a return. Actual return or refund processing is usually done in Shopify Admin or your existing workflow, not inside the chat.

Question 54

What if an order is delayed or has an issue?

Accepted Answer

The AI can share the status that exists in Shopify (e.g. "shipped," "in transit"). For complex or sensitive cases (e.g. lost package, refund), it can direct the customer to your team or a specific process.

Question 55

Can it recommend products?

Accepted Answer

The AI can suggest products based on what the customer asks (e.g. "Do you have a blue jacket?"). How "recommendation"-focused it is depends on the app's configuration and features.

Question 56

Can it compare two products?

Accepted Answer

It can use catalog data to compare products when the customer asks (e.g. "What's the difference between X and Y?"). Accuracy depends on how well those details are in your product data.

Question 57

Can I add custom answers or rules?

Accepted Answer

Depends on the app. Some apps let you add custom FAQs, redirects, or rules. Check the Appifire dashboard or help for "custom answers," "rules," or "knowledge base."

Question 58

Does it support product images in replies?

Accepted Answer

Whether the chat can show product images in responses depends on the app's UI and configuration. Check the app's feature list or help.

Question 59

What is Appifire?

Accepted Answer

Appifire is a company that builds tools to help e‑commerce brands sell and support better. Our first product is Appifire AI Chat — an AI chatbot for Shopify that knows your products, services, and orders and answers customer questions 24/7.

Question 60

Is Appifire really "AI"?

Accepted Answer

Yes. Appifire uses AI (including language models) to understand questions and generate answers. Those answers are grounded in your store data so they stay accurate and on-brand.

Question 61

Can Appifire replace my support team?

Accepted Answer

Appifire handles the repeat questions (order status, sizing, policies, product details) so your team can focus on complex or sensitive issues. It reduces ticket volume; it doesn't have to replace humans.

Question 62

Does Appifire work only with Shopify?

Accepted Answer

Currently, Appifire AI Chat is built for Shopify stores. We install from the Shopify App Store and connect to your store's products, orders, and settings.

Question 63

Does it work with Shopify Plus?

Accepted Answer

If the app is available in the Shopify App Store for your store type, it works with Shopify and Shopify Plus. Check the app's compatibility section for Plus-specific notes.

Question 64

How often does Appifire sync my product/order data?

Accepted Answer

Data is typically kept in sync with your store on an ongoing basis (e.g. when products or orders change). Exact sync frequency is in the app's technical documentation.

Frequently asked questions